How often do you include buckslips in your policyholder communications? Probably pretty often if you’re like most insurers. We’ve been looking into this and have figured out there’s a better way to include marketing messages in policyholder communications than relying on buckslips.
Partnerships Give Carriers Choice
Many companies are now realizing, like we did a few years ago, that partnerships can produce great value for carriers. This approach allows each vendor to contribute what they’re best at, eliminating the dilemma that carriers have faced in the past of settling for one vendor (or a few) doing everything - even if they’re performing functions they’re not best suited to perform.
The Power of Partnerships: MassPrinting to Attend InsureTech Connect
Improvement Should Be the Goal of Insurance Technology Solutions, Not Disruption
In a recent Coverager daily email, Clearcover CEO Kyle Nakatsuji was interviewed and asked his opinion on the most overused word in insurtech. His response was, “Disruption. The very term is competitor-focused, not customer-focused.”
He’s exactly right. We’ve actually been saying that for years. When we talk with insurance carriers, we never use the word disruption. That’s exactly what a carrier doesn’t want to hear. They don’t want anything to disrupt the policies their clients have in place.